PR is an objective endorsement by the media that increases awareness, knowledge and valuation of your firm’s products and services. Nothing builds your business like exposure in the marketplace. Published articles about your organization’s value and initiatives, plus being called upon as a source quote makes you the expert in the eyes of your customers, prospects, employees and competitors -- as well as a thought leader in the eyes of the media.
Our business is brand awareness. We will work closely with you to structure and promote your identity while reaching your key target audiences -- each step of the way to becoming an industry leader. Effective PR will further your ad dollars, reinforce your brand, and boost your bottom line. With our depth of industry experience, peer recognition, extensive editorial contacts and strong relationships across all media, Ron Wood Public Relations will work diligently to spotlight your organization, add value to your name, and communicate your vision. We create opportunities. We do not miss opportunities. We are available 25/8.
RON WOOD / PRESIDENT Communications expert Ron Wood brings more than 20 years of Public Relations experience to his diverse clientele. He handles all aspects of PR, media and corporate communications -- providing clients such services as executing strategic public relations campaigns, generating trend, success & feature stories, facilitating press conferences, coordinating industry and community relations, developing industry award opportunities and organizing special events. Wood also specializes in media coaching, media consulting and crisis management.
A dynamic PR strategist, Wood combines business savvy with conceptual creativity to take his clients to the next level. He was honored as one of Long Island’s top PR professionals by Long Island Business News in its “Who’s Who in Public Relations” edition. Wood works with diverse sectors, including hospitality, non-profit, educational, new business development, B2B, B2C, political, sports, IT, real estate, consulting, environmental, automotive and luxury retail. His knack for promoting newsworthy perspectives has landed clients on top television programs and networks such as "60 Minutes," "Geraldo," News 12, TV 55 and CNN.
On the print side, clients have achieved recognition in feature stories, as source quotes and in mentions in such publications as The New York Times, The Wall Street Journal, Newsday, LIBN, local newspapers, and in trade journals.
Wood is a contributor to the Hauppauge Reporter, the monthly newspaper of the Hauppauge Industrial Association (HIA), and has served on several of its committees. He is also a seminar moderator for its annual Business Conference & Trade Show.
A former reporter, news anchor, news director and newspaper publisher, Wood taught Television Performance & Talk Show Hosting and Broadcast Journalism at the Connecticut School of Broadcasting for more than a decade. He has appeared on News 12’s show “Now You’re Cooking” and has been a guest speaker/panelist at StonyBrookUniversity career programs. Wood is a member of the Society of Professional Journalists.
Ron Wood is pleased to offer his clients aggressive, responsive, results-driven public relations campaigns to ensure visibility, credibility and viability.
SHARON COHEN / VICE PRESIDENT Sharon Cohen brings nearly a decade of editorial experience to the Editorial Quality Assurance (EQA) division. As Vice President, she oversees the editorial and marketing research functions of the agency. Her experience spans the non-profit, financial, jewelry, foods, hospitality, consulting, printing, software, real estate, retail, B2B, B2C, IT, luxury, grocery, pharmaceutical, publishing, telecom and utilities industries.
Cohen has consulted on numerous advertising, marketing, branding, corporate identity, direct mail, competitive analyses, marketing research and survey projects. Her portfolio includes published articles, media placements, press releases, proposals, advertorials, brochures, customized newsletters, catalogs, collateral materials, ad layouts, signage, logos, trade show materials, Web site copy, corporate literature, handbooks, research & satisfaction surveys, award nominations, corporate stationery, corporate bios, resumes and online course content.
She is a contributor to the Hauppauge Reporter, the monthly newspaper of the Hauppauge Industrial Association (HIA) and to ADventures, the quarterly newsletter of the Long Island Ad Club (LIAC). Cohen is also a freelance writer for the jewelry industry, specializing in trend articles, advertorials and newsletters.
Cohen served as a seminar moderator for the annual HIA Business Conference & Trade Show and has been a guest speaker and panelist at StonyBrookUniversity’s career seminars. Prior to joining Ron Wood Public Relations, Cohen served as communications editor and PR writer for one of Long Island’s largest and most awarded advertising agencies.
For immediate assistance please call 631.355.0432.